In particular, women appear to have a lower expectation that the cartoon will be funny than men. “Women appear to have less expectation of a reward, which in this case was the punch line of the cartoon. So when they got to the joke’s punch line, they were more pleased about it.”
I find this news somewhat comforting: Even if my jokes start slipping and my male audience are left disappointed, my female audience should remain pleased. And that is the whole reason Shabot exists in the first place.